About two million people in the Netherlands deal with a visible or invisible disability influencing their (online and offline) shopping experience negatively. Despite some good examples, there is still a long way to go for shops to really become ‘inclusive’. For ‘What if Lab: Unhindered Participation’, Studio Corvers and (ink). developed new perspectives in collaboration with the Ministry of Health, Welfare and Sport (HWS).
Curious to see the design studios’ concepts and Minister Tamara van Ark’s response? Check out the video below!