Podcast
Podcast 15: Why is it crucial to involve the entire chain in major societal challenges and transitions?
In both the food industry and the construction industry, we see that existing systems are stalled. The shift to new, sustainable and fairer systems is crucial, but no one in the chain can tackle this alone. How can we use the power of design to reshape current systems and offer new perspectives? And why is it so important to include the whole chain to achieve real change? Barbara Vos, creative lead of the Embassy of Food, Lucas De Man, creative lead of the Embassy of Circular & Biobased Building and Marc Cootjans, Director Cooperative Rabobank – Eindhoven Region discuss it in this latest episode.